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Post Malone is the latest artiste entering into the thriving cannabis business. According to a new report from TMZ published on Friday (May 3), the singer will be launching his own marijuana company on his birthday.
The celebrity news site reports that Post Malone has named the company ‘Shaboink‘, and it will specialize in a line of flower, pre-roll joints and vaporizers. He’s already had a soft launch at the annual cannabis trade show, Hall of Flowers, but will have a full rollout of the products in dispensaries on his 24th birthday, July 4. Shaboink will produce both THC and CBD products, as well as merch.
If these products perform anywhere close to how Malone’s Crocs collaboration sold, he’s going to have quite the successful company on his hands. When he debuted his second album with the company back in December, the entire inventory sold out within 10 minutes.
Post is having an all around great year thus far. Only a few months in to 2019 and he’s already gotten a No. 1 record with his Swae Lee collaboration, ‘Sunflower‘, performed at the 2019 Grammy Awards, and he’s set to hit the festival circuit pretty hard this summer.
Shaboink will more than likely be another success for Post Malone in 2019.